Privacy Policy

Introduction

Border International ("we," "our," or "us") respects your privacy and is committed to protecting your personal information. This privacy policy explains how we collect, use, and safeguard your information when you visit our website or use our services.

Information We Collect

We collect information that you provide directly to us, including:

• Contact information (name, email address, phone number)
• Business information (company name, job title)
• Vehicle preferences and requirements
• Financing and credit application information
• Service and maintenance requests

Cookies and Analytics

We use Google Analytics to understand site traffic, Hotjar for usage insights, and Gubagoo to power our live chat. None of these run unless you accept. When you first visit our website, a banner asks whether you accept. Google Analytics, Hotjar, and the Gubagoo chat widget load only after you click Accept. If you decline, no analytics, tracking, or chat scripts run at all.

We store your choice in a single first-party cookie named bint_consent, which holds either "granted" or "denied" and expires after 12 months. This cookie contains no personal information.

You can change your choice at any time using the "Cookie preferences" link in the footer of every page. If you withdraw consent, we delete the Google Analytics, Hotjar, and Gubagoo cookies and stop all analytics and chat.

For details on how Google processes analytics data, see the Google Privacy Policy.

How We Use Your Information

We use the information we collect to:

• Process and respond to your inquiries
• Provide quotes and information about vehicles
• Process service and maintenance requests
• Send you updates about our products and services
• Improve our website and customer service
• Comply with legal obligations

Information Sharing

We do not sell or rent your personal information to third parties. We may share your information with trusted partners who assist us in operating our website, conducting our business, or servicing you, as long as they agree to keep this information confidential.

Data Security

We implement appropriate security measures to protect your personal information from unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the internet or electronic storage is 100% secure.

Your Rights

You have the right to:

• Access your personal information
• Correct inaccurate information
• Request deletion of your information
• Opt-out of marketing communications

Contact Us

If you have any questions about this Privacy Policy or our practices, please contact us at: